Hi There - I’m Maggie, a physiotherapist who has come to understand how powerful technology can be in healthcare, both for me as a practitioner and for my patients.
And this is Elie, a chemical engineer who taught himself how to code on the train to and from his job as a chemical engineer.
We met by happy accident while dragon boating in Toronto in 2014. During practices, I reported (ahem, complained) about all the issues, limitations, and time-sucking tasks that are involved in delivering high-quality physiotherapy. I used to email every patient with a custom-written Word document with their program. I spent hours outside of patient care emailing patients, doing administrative work, and designing patient education and exercises.
With Elie’s newfound coding skills, he proposed that we build an app to help deliver video-based exercise programs and educational material while allowing patients to track their progress between sessions and communicate directly with me.
So in Oct 2014, we embarked on this journey together which has evolved from a side hustle to a full-time job, where we now serve tens of thousands of practitioners and their patients around the world.
Embodia, originally called healthSwapp, back before we knew anything about branding and marketing, has evolved as we have grown as tech founders. We have scaled the platform, product, and offering to be a full-service offering to allied health pros and their patients. We started with HEP, and over the years have added online continuing education for practitioners, telerehab, two-way messaging, and a complete practice management software.
I am and always will be a physiotherapist at heart. I have come to recognize the incredible impact that technology can have on our patients' lives and the efficiency of our practices.
We help physiotherapists and allied health pros globally redefine themselves and their expertise in a changing world.
As practitioners, we do so much for our patients. We support them through injuries, pain, and rehabilitation. We learn, grow, and commit to supporting their journeys.
That’s why we need others (including technology) to be there for us, the practitioners.
Embodia was co-founded by a physiotherapist. And we believe we can build technology together, as a community, that best serves us, our practices, and our patients.